Monthly Archives: June 2016
UPDATED 6/27: One of our eagle-eyed digital strategists recently pointed out that the branding on the landing page seems to suggest that this product is now being called either “posts with Google” or “Your Podium on Google.” See for yourself on the new Google Podium landing page.
In today’s saturated online environment, it’s more crucial than ever to reach your customers and develop meaningful relationships with them. And as a local home service business, you’re focused on attracting local customers specifically from your service area who often are reaching out in a time of need. At first glance, then, content marketing may seem like an approach that requires too much lead time...
At this point, every SMB owner has heard that their business needs a social media presence. You’ve probably been told again and again that you “need to be on Facebook” or your business “has to have Twitter.” However, very few business owners know what they should expect from these platforms in terms of results. Often, they’ll tell us, “Social media is just a message board...